Global Brands Choose The Community Company
Our communities empower thousands of professionals every day
Are you creating a highly engaged community within your customer base?
360° Experience for Every Customer
Why Professional Organizations Are the Next Big Frontier for Publishers
Today’s readers demand more from online publishers than ever before. The number of people using ad-blockers rose 48 percent in the U.S. by mid-2015. More users are now accessing content on mobile than desktop, and an increasing number are discovering content on non-publisher-owned platforms like Apple News, Facebook’s Instant Articles and Twitter Moments.
To keep readers engaging with their content - and effectively monetize those interactions - publishers must adapt quickly.
Communities Deliver Strong Results
- Enhances customer success programs
- Strengthens affinity & increases retention
- More efficient knowledge share
- Enhanced social media sharing, SEO & SEM
- Heightens brand awareness
- Supercharges content marketing programs
- Offers new marketable benefit suite
Why It’s Important To Build A Community
The Community Company CEO Scott Gerber discusses community-building strategies on MSNBC
Our Community Management Expertise Is World Renowned
The team behind The Community Company has been featured in hundreds of media publications
How We Work With Brands To Build Engaging Communities
Boost Engagement and Improve Retention
Transform your customer base and influencer groups into highly engaged online communities with our proprietary, built-for-you community solution. Requiring minimal support, our program increases retention and brand affinity in ways traditional customer service efforts cannot. Our U.S.-based concierge team does all of the heavy lifting, managing both online and offline engagement and connecting your members to one another based on their specific business needs.
- On-demand access to a powerful brain trust of peers to solve business challenges
- Educational resources, premium benefits and vetted service providers
- Online members-only forums, social media and dashboard, all monitored by a dedicated, U.S.-based concierge team
- Member publications to drive offline engagement
Increase Exposure With Built-In Brand Awareness
Maximize brand exposure by turning your community members into a network of expert contributors supported by a professional editorial staff. We connect members online through platforms like Twitter and Facebook, helping amplify your brand socially. We also interview your members to create fresh thought leadership content on a regular basis across multiple media properties — enhancing their personal brand and strengthening their affinity with yours.
- Steady pipeline of free, professionally edited content
- Dedicated editorial staff works with members to extract, create, edit and publish professional content without the need for your own internal resources
- Heightened brand exposure via our external content distribution and social media amplification
- Enhance and magnify social media sharing, search engine optimization and search engine marketing
Plug-and-Play Solution Creates a 360° Experience for Every Customer
Instantly turn your brand into the provider of a full utility belt of benefits for customers’ day-to-day needs. Our white-labeled, comprehensive benefits portfolio includes everything from engaging educational content to volume discounts on business services and, because of our U.S.-based concierge team, requires no internal resources to research, source or contract with third-party providers.
- Dedicated business services concierge team customizes benefits based on community needs over time, collecting vital, ongoing customer insights and data for you to leverage
- Marketplace of volume discounts and special offers from vetted, pre-qualified providers, including travel and insurance
- Highly engaging educational and community-driven programming such as video interviews, blog content and digital masterminds
- Proprietary technology platform makes it easy for members to get the most out of their membership and requires no internal resources
Easily Impact Thousands or Even Millions of Customers
Build a property you invest in and own that creates exponential value over time. Our proprietary, built-for you community solution easily scales in size, scope and services, making it easier than ever before to build on your past success with new, exciting products and members-only, VIP experiences that strengthen affinity and heighten brand awareness.
- Curated members-only events
- Members-only publications including handbooks, quarterly magazines and blogs
- VIP and bespoke experiences
- Tie-ins with major media outlets
The Community Company Vision
Our founders discuss the The Community Company story, community building process and their member experience with Forbes
At The Community Company, we believe that community is the next frontier of customer success. That’s why some of the largest brands trust us to build and manage world-class membership communities for them.
By combining human community managers with our data-driven technology platform, we help members solve their business challenges at scale. Members can tap into a powerful brain trust of peers as well as access educational resources, premium benefits and vetted business service providers on demand for a truly personalized experience.
In short, they get all of the benefits of high-touch professional organizations with the ease and speed of social media. Our job is to transform brands’ professional, SMB or executive customer base into a highly engaged community to drive greater loyalty and improve overall retention.